In early 2017 we began work on our new branding direction. The "Experience First" branding. The very simple idea is that Limelight's services enable the best experience. That Limelight values above all the experience first, of our client's customers. 

The Imagery reflects this, bringing to life imagery that is being delivered across Limelight's networks so effectively it bursts out of the frame of the device with a life of it's own. The image with the simple direct message of "experience first" is enough to communicate the core branding idea.